Friday, August 9, 2013

AirTalk for Monday, August 12, 2013

Contact: Producers Joel Patterson, Jasmin Tuffaha, Fiona Ng, Karen Fritsche



Monday, August 12, 2013

11:06 –11:30



11:30 -12:00

Topic: Using the iPad as a parenting tool:

The American Academy of Pediatrics recommends that parents keep their children under the age of 2 from having any screen time--that’s television as well as gadgets like mobile phones and tablets. But what we should do and what we actually do are two different things, as parents discover the world over just how well their iPhone or iPad double as a pacifier for their kids. Experts all seem to think that children learn better with traditional activities like drawing or playing, but the reality is that it is getting harder and harder to ensure kids stay “screen free.” While it seems like an inevitability, how young is too young to expose a child to a device? Is there any educational value to phone or tablet apps that target toddlers?  


Guest 2: Sharon Rechter (REHCHT-ehr), Executive Vice President of Business Development and Marketing at BabyFirst TV, a Los Angeles-based educational content provider and app-maker for babies and toddlers.


Guest 3:  Caroline Knorr, parenting editor at Common Sense Media, a San Francisco-based non-profit that studies the effects that media and technology have on children.


12:06 – 12:25ish

Topic: Tyson Foods bans beef with Zilmax growth hormone: Last Thursday [Aug 8], market traders noticed cattle prices rise sharply. It was in response to news that Tyson Foods - a major meatpacker - quietly had sent letters to cattle feedlots indicating Tyson would no longer buy cows fed Zilmax. That's a supplement designed to bulk up cows before slaughter. Tyson cited the health of animals as reason for the change. They said experts have anecdotal evidence of cows becoming lame as a side effect of the growth-inducing drug. Such supplements are approved by the U.S. Food and Drug Administration. If market prices are up on the news, consumers can expect supermarket prices to rise, too. Industry watchers are calling this a game-changer. Some also question Tyson's true motivation. Is it because they're trying to gain access to foreign markets that ban growth hormones? Is the export market becoming more important than domestic shoppers for agriculture companies? Will other meatpackers follow suit? Will feedlots be forced to halt using Zilmax and similar drugs?

Guest:  Tom Talbot, Cattle producer and Veterinarian from Bishop, California; Member, Cattle Health and Well-Being Committee, National Cattlemen’s Beef Association


Guest:  TBD Critic of Zilmax

Guest: Dennis Smith, Livestock Industry Analyst, Archer Financial Services


12:25ish – 12:40

Topic: Kegger! Top party schools unveiled: did your alma mater make the list?

Guest: Rob Franek "FRAN-ik", publisher, The Princeton Review


12:40 – 1:00

Topic: How Legos went from being a cute toy to a play-time empire: The iconic LEGO brick was built in 1958, and since has captivated fans everywhere becoming the world's most valuable toy company. But just 10 years ago, unprofitable, the company faced bankruptcy. It started with a Danish carpenter who created toys, and through innovation created hit toys for the next four decades. The book, “Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry” by David Robertson delves into the company’s ethos, its most popular inventions, what nearly ruined them, and how they bounced back. Robertson’s book is an insider’s story that gives a glimpse into the brand that has reinvented itself through designers, company leadership, and loyal fans. Did you play with LEGOs as a kid? What did building things with snap-together blocks teach you that you used later in life?

Guest: David Robertson, is a professor of Innovation and Product Development at the University of Pennsylvania’s Wharton School of Business and the author of “Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry”




Warm regards,

Jasmin Tuffaha    office: 626.583.5162 

Producer, “AirTalk with Larry Mantle” 


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