PATT MORRISON SCHEDULE
APRIL FOOL’s EDITION
Thursday, April 1, 2010
CALL-IN @ 866-893-5722, 866-893-KPCC; OR JOIN THE CONVERSATION ONLINE ON THE JIM PANETTA BLOG AT KPCC-DOT-ORG
1:06 – 1:30
1:30 - 1:58:30
The Big Short: how to make a killing off of financial ruin
Maybe a dozen or so people in the entire world saw the financial meltdown coming – and it wasn’t the people who might have stopped it. The book “The Big Short” brings us the men who made billions betting on red – red ink and financial ruin – and how complicating all that risk managed to hide it from the rest of us. Michael Lewis, author of “Moneyball,” “Liar's Poker,” and “The Blind Side,” chronicles the 2008 financial collapse through stories of the people who realized what was happening to the U.S. economy as it was happening — and made fortunes by betting against the markets.
Michael Lewis, contributing editor to Vanity Fair and author of “The Big Short: Inside the Doomsday Machine,” “Liar's Poker,” “Moneyball,” and “The Blind Side”
2:06 – 2:30
Are national math standards a solvable problem?
Tasked with creating a national standard for public education the National Governor’s Association enlisted educators and experts. Those in favor believe that the standards will increase academic proficiency and better prepare students for college while those opposed believe that the standards are not only too low but absolutely obtuse. Here in
Ze’ev (ZAH-evv) Wurman, a
James Milgram, professor emeritus of mathematics at Stanford & a member of the National Board for Education Sciences
Representative from the National Governors Association
2:30 – 2:58:30
Recession marketing: How are companies and consumers adapting to the recession?
Free food for a year? Who wouldn’t sign up for that? That’s exactly what companies like Denny’s (win a “Grand Slam for a Year”) around the
Burt Flickinger III, manager director, Strategic Resource Group
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SRG is a retail and consumer goods consulting firm with three decades of experience working with top US and global retail chains, wholesalers, suppliers and investment firms.
He is teaching a case study on the future of retailing and marketing at
Lori Walderich, principal and chief creative officer, IdeaStudio
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IdeaStudio specializes in chain-restaurant marketing and promotion
John Dillon, VP marketing, Denny’s Corp.
Tony Pace, chief marketing officer, Subway
Spokesperson, Safeway Corp.
Matthew Tilley, spokesperson, Inmar Inc.
Inmar Inc is a coupon-processing agent
The number of redeemed coupons rose 27% to 3.3 billion from 2.6 billion in 2008
“The year-over-year percentage increase was the largest since they started tracking the statistic more than 20 years ago”.
Producer, Patt Morrison Program
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