Thursday, January 14, 2010

County Unveils Census 2010 Website

                          NEWS RELEASE


                                    Contact:  Judy Hammond, Director of Public Affairs, (213) 974-1363

        Brian Lew, Assistant Director, (213) 974-1652 


Jan. 14, 2010





The County of Los Angeles today announced it has launched a new website to educate and motivate residents to take part in the upcoming 2010 Census by completing and returning their census questionnaire. 


By logging onto, residents can learn why it’s important to take part in the count. With the slogan “You Count!” and in partnership with the U.S. Census Bureau, the goal is to increase participation in the 2010 Census and achieve a complete and accurate count.  


It is estimated that more than 170,000 residents went uncounted in Los Angeles County in the 2000 Census, resulting in the loss of  an estimated $636 million in federal funding.


“The County’s funding for hospitals, clinics, schools, social services, transportation and more is reliant on the census count which takes place every 10 years,” said Los Angeles County Supervisor Gloria Molina, chair of the Board of Supervisors.  “The Census survey is important, easy to fill out, and safe – and we want to make every effort to ensure all County residents are counted in 2010.”


Census forms will be delivered to households in March 2010.  Census workers will visit households that do not return forms to take a count in person.


It is estimated the 10-question form should take about 10 minutes to complete. 


The County is collaborating with other government agencies, community partners and grassroots neighborhood groups to reach the hard-to-count populations, like recent immigrants and the homeless.  The County has a Complete Count Committee, headed by the Chief Executive Office, comprised of representatives of numerous departments.  All departments have submitted plans showing how they will promote the Census effort.


The Census determines how many seats each state will have in the U.S. House of Representatives, as well as the boundaries of legislative districts. Additionally, more than $400 billion is distributed to local, state and federal agencies based on the census count.


The U.S. Constitution requires a population and housing census every 10 years. The massive undertaking has been referred to as the largest peacetime mobilization in U.S. history. The effort employs more than 500,000 enumerators to count every man, woman and child once, and only once, and in the right place.  







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