Friday, August 8, 2008

Patt Morrison for Monday 8/11/08


Monday, August 11, 2008

1:00 – 1:40

1:40 – 2:00
Veepstakes ’08: The Case for Congressman Rob Portman
A Christian conservative?  Someone with experience in U.S. foreign policy?  A woman?  Even with the contenders for the top spot in the White House already set, the guessing game and fuss over the potential vice presidential candidates seem just as intense.  After all, the stakes are high for the VP pick for both Senators McCain and Obama.  The selection could help a candidate win over a swing state or even attract a whole subset of voters.  We continue an on-going series taking a look at each of the potential VP picks for both candidates – and handicap how they could help (or hurt) their party’s ticket.  Next, a possible McCain pick: former Republican Ohio Congressman Rob Portman.

Malia Rulon, Washington Correspondent for the Cincinnati Enquirer

Arnold Steinberg, veteran political strategist and analyst for the Republican Party
Call him

2:00– 2:30
Bob Barr – A Spoiler for the GOP?
Bob Barr is running for president as a Libertarian, and wants to focus on the issues he feels are most important: states’ rights, less government, individual liberty. Can the former Republican congressman turn into the GOP’s Ralph Nader and siphon vital votes away from John Mccain? And does he care? 

Bob Barr, Libertarian candidate for president

2:30 – 3:00
Would You Like Fries With Your McRecession?  It’ll Cost Yah!
Few things in life are more reliable than the speed, affordability and “it’s bad for you” goodness of a double cheeseburger at McDonalds.  In an inflationary time when commodity prices across the board have risen to historic levels, the affordability McDonald’s “Dollar Menu” and value menu offerings at other fast food restaurants might take a hit.  McDonald’s is testing the idea of adding anywhere from 10 cents to a quarter on items such as the double cheeseburger, in an effort to recoup its own growing expense of producing that cheeseburger.  Call it the McDonald’s economic index:  how far can the consumer and producer be squeezed in this expensive times?

McDonald’s Rep

Tom Wagner, Taco Bell’s vice president of consumer insight and brand strategy

Jeffrey Davis, president of Sandelman & Associates

    • Sandelman & Associates does quantitative research of consumer information for the foodservice industry.  They track attitudes, spending habits and purchasing behavior of food consumers and help restaurants create models that tailor to the consumers desires.

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